Baylen Linnekin on the Super Bowl “God Made a Farmer” Ad
Feb. 9, 2013 8:00 am
In case you missed it, Dodge’s widely celebrated
God Made a Farmer Super Bowl commercial runs about two
minutes and features a series of pastoral farm stills—farmhouses
and barns, dirt-crusted farmers kneeling in church or selling their
strawberries at the market, and tractors in fields of
wheat—overlaid with a now-famous speech delivered by the late
commentator and columnist Paul Harvey at a 1978 Future Farmers of
America gathering. Surveying the responses to the commercial from
farmers, food activists, and scholars, Baylen Linnekin explains how
God Made a Farmer lays bare all the bounty and
incongruities of American farming and farm policy.View this article.
Baylen J. Linnekin, a lawyer, is executive director of Keep Food Legal, a Washington, D.C. nonprofit that advocates in favor of food freedom—the right to grow, raise, produce, buy, sell, share, cook, eat, and drink the foods of our own choosing.
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